BARK Introduces New Era of Travel Made for Dogs with the Launch of BARK Air

(Photo: Business Wire)

(Picture: Enterprise Wire)

Canines Fly First: BARK Publicizes First-of-its-Form Journey Expertise Tailor-made to Canines Beginning Might 2024

NEW YORK, April 11, 2024–(BUSINESS WIRE)–BARK, Inc. (NYSE: BARK) (“BARK” or the “Firm”), a number one world omnichannel canine model with a mission to make all canine joyful, as we speak introduced it has partnered with a jet constitution firm to launch BARK Air. BARK Air is the world’s first air journey expertise designed particularly for canine first, and their human companions second, enabling them to journey collectively comfortably and conveniently. Beginning as we speak, premium flights for canine (and their people) can be found for reserving, with the primary flights taking off from New York on Thursday, Might 23.

Touring lengthy distances with a canine is a problem many canine mother and father face, significantly for these canine that don’t match right into a provider that may be positioned underneath the seat in entrance. Too usually, canine are denied journey, confined to a duffle bag, or endure the stress of flying in cargo. Recognizing these challenges, and the rising demand for an accessible resolution, BARK Air presents a extra enjoyable – and humane – possibility for canine touring with their two-legged human companions. BARK Air exemplifies BARK’s dog-first mentality and award-winning buyer expertise, setting a brand new normal for canine who like to journey however have been pressured to accept less-than-ideal touring circumstances.

“Once we began BARK in 2011, we had been on a mission to disrupt the canine area and create merchandise designed for canine and their people. We’re excited to take the insights we’ve realized through the years to create an expertise that’s actually dog-first, which is drastically totally different from simply accepting canine – from the bottom to the skies,” stated Matt Meeker, Co-Founder and Chief Govt Officer at BARK. “We consider this initiative will elevate consciousness of our model’s mission and values, introduce extra canine lovers to the BARK household, and assist enrich the lives of canine and their folks world wide.”

BARK Air has taken the white glove expertise typical of a human’s first-class expertise and redirected all that pampering to pooches – from reserving to arrival, to in-flight providers and disembarkation, canine will actually be the VIPs and handled to a positively luxurious, curated expertise.

  • Following reserving, people shall be contacted by a BARK Air concierge to gather details about every canine and their human’s journey plans to make sure the absolute best expertise.

  • On journey day, canine and their companions will arrive on the airport 45 to 60 minutes earlier than takeoff for a easy, environment friendly check-in course of the place canine can meet different furry mates on their flight whereas their persons are handled to meals ready by onsite cooks – no crates, irritating TSA checkpoints, or screening.

  • Earlier than boarding, a extremely expert BARK Air concierge will welcome canine on the gate to assist them settle into their expertise by way of socialization and dog-centric cabin preparation. The BARK Air concierge may even consider every canine to make sure they’re having fun with their expertise and adapting to the brand new setting and if extra consideration and care is required previous to boarding or as soon as on board.

  • Additionally previous to boarding, the airplane shall be handled to a “Canines Fly First” flight prep with calming pheromones, music, and colours that pups choose. All furry passengers can have entry to varied aids corresponding to calming treats, noise-canceling ear muffs, and calming jackets to make sure a stress-free and pleasing flight.

  • As soon as onboard, canine shall be served their beverage of selection throughout ascent and descent to make sure they don’t expertise any ear discomfort generally attributable to modifications in cabin strain. Moreover, a wide range of BARK-branded treats, snacks, and surprises shall be supplied all through the flight with the intent of pampering furry passengers and their people.

At launch, routes will serve the New York Metropolis metro space by way of Westchester County Airport (HPN) with flights to the Los Angeles space by way of Van Nuys (VNY) and London, England by way of Stansted Airport (STN). By way of the partnership, an Argus Platinum-rated constitution firm is accountable for all plane, crew, upkeep, and insurance-related issues, whereas BARK is concentrated on creating and delivering a world-class air journey expertise for canine and their folks.

“We consider this initiative will elevate consciousness of BARK’s mission in a cheap method,” stated Zahir Ibrahim, Chief Monetary Officer at BARK. “Given we aren’t dedicated to reserving flights far prematurely, we now have lots of flexibility to opportunistically constitution flights throughout instances of excessive demand. In parallel, we consider the extra visitors to will elevate consciousness of our full providing, benefiting our core enterprise in the long run.”

For extra info on BARK Air and reserving, go to and observe alongside on Instagram @barkair.

About BARK

BARK is the world’s most dog-centric firm, devoted to creating canine pleased with the very best merchandise, providers and content material. BARK’s dog-obsessed group applies its distinctive, data-driven understanding of what makes every canine particular to design playstyle-specific toys, wildly satisfying treats, nice meals in your canine’s breed, efficient and straightforward to make use of dental care, and dog-first experiences that foster the well being and happiness of canine in all places. Based in 2011, BARK loyally serves canine nationwide with themed toys and treats subscriptions, BarkBox and BARK Tremendous Chewer; customized product collections by way of its retail companion community, together with Goal and Amazon; its high-quality, nutritious meals made in your breed with BARK Meals; and merchandise that meet canine’ dental wants with BARK Shiny®. At BARK, we need to make canine as joyful as they make us as a result of canine and people are higher collectively. Sniff round at for extra info.

Ahead Trying Statements

This press launch comprises forward-looking statements regarding, amongst different issues, the long run efficiency of BARK which are based mostly on the Firm’s present expectations, forecasts and assumptions and contain dangers and uncertainties. In some circumstances, you may determine forward-looking statements by terminology corresponding to “might,” “will,” “ought to,” “may,” “anticipate,” “plan,” “anticipate,” “consider,” “estimate,” “predict,” “intend,” “potential,” “proceed,” “ongoing” or the adverse of those phrases or different comparable terminology. These statements embody, however usually are not restricted to, statements about future working outcomes, together with our methods, plans, commitments, targets, and objectives. Precise outcomes may differ materially from these predicted or implied and reported outcomes shouldn’t be thought of as a sign of future efficiency. Different components that would trigger or contribute to such variations embody, however usually are not restricted to, dangers regarding the uncertainty of the projected monetary info with respect to BARK; the danger that spending on pets might not improve at projected charges; that BARK subscriptions might not improve their spending with BARK; BARK’s skill to proceed to transform social media followers and contacts into prospects; BARK’s skill to efficiently broaden its product traces and channel distribution; competitors; the unsure results of the COVID-19 pandemic or different world or macroeconomic occasions or challenges.

Extra details about components that would have an effect on BARK’s working outcomes is included underneath the captions “Danger Elements” and “Administration’s Dialogue and Evaluation of Monetary Situation and Outcomes of Operations” within the Firm’s quarterly report on Kind 10-Q, copies of which can be obtained by visiting the Firm’s Investor Relations web site at or the SEC’s web site at Undue reliance shouldn’t be positioned on the forward-looking statements on this press launch, that are based mostly on info obtainable to the Firm on the date hereof. The Firm assumes no obligation to replace such statements.

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Michael Mougias

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